TVS Motor Company Launches New ‘Orbiter’ Electric Scooter in India to Strengthen EV Portfolio
TVS Motor Company has unveiled its latest electric scooter, the TVS Orbiter, marking a significant step in the company’s bid to capture India’s fast-growing electric two-wheeler market. Priced at an introductory ₹99,000 (ex-showroom), the Orbiter slots below the company’s popular iQube scooter, making it an affordable, high-utility option designed for everyday urban commuters.
A Modern, Minimalist Design Language
The TVS Orbiter introduces a new-age, minimalist design ethos, focusing on practical styling rather than flashy aesthetics. Clean body lines, boxy elements, and functional panels define its overall look. The scooter sports LED headlamps, a digital console, and an upright handlebar for improved comfort.
TVS offers the Orbiter in dual-tone finishes, including a vibrant yellow-and-black combination for younger buyers and a subtle bronze shade for those who prefer understated elegance.
Built for Utility and Everyday Use
Beyond design, the Orbiter’s engineering is squarely aimed at urban practicality. Key features include:
- 14-inch front and 12-inch rear wheels for superior handling and stability on city roads.
- Motor cut-off safety function that automatically switches off the motor in case of an accidental fall.
- A 34-litre boot space, large enough to store two helmets — a rare convenience in this segment.
- Ergonomically upright seating, designed for comfort of both rider and pillion during daily commutes.
- The aerodynamic body design further enhances stability at moderate speeds, ensuring a smooth and controlled ride through congested city lanes.
Performance and Range for Daily Commuting
The Orbiter is powered by a hub-mounted electric motor paired with a 2 kWh battery pack. While TVS has not positioned this as a performance scooter, its 158 km range on a single charge is among the best for its price bracket. This makes the Orbiter a reliable choice for short- to medium-distance city commutes, reducing the need for frequent recharging.
The motor offers adequate torque for urban acceleration, while maintaining efficiency — an ideal combination for first-time EV buyers who prioritise practicality over raw speed.
Aggressive Pricing Targets Mass-Market Buyers
By launching the Orbiter at ₹99,000, TVS Motor Company is targeting cost-conscious customers who may have previously found premium electric scooters out of reach. The Orbiter will directly compete with entry-level offerings from Ola Electric, Bajaj, and Hero’s Vida lineup, potentially reshaping the price dynamics in the electric scooter market.
According to market analysts, this price positioning may also attract ICE scooter customers transitioning to electric vehicles, especially those seeking a trusted brand name in a budget-friendly segment.
Strengthening TVS’s EV Portfolio
The Orbiter’s launch reinforces TVS Motor’s multi-segment EV strategy. While the iQube caters to premium urban riders with more advanced features, the Orbiter focuses on accessibility and volume growth. This two-pronged approach helps TVS appeal to a wider spectrum of EV buyers — from first-time scooter owners to tech-savvy urban professionals.
By diversifying its electric offerings, TVS aims to solidify its footprint in India’s competitive EV market, which is witnessing exponential growth as state and central policies encourage electric mobility adoption.
Looking Ahead
Industry observers believe that the Orbiter could emerge as a key driver of TVS’s EV sales in FY26, particularly if charging infrastructure continues to expand at the current pace. With its practical range, commuter-friendly features, and attractive price point, the Orbiter is poised to strengthen TVS Motor Company’s position among mainstream EV players. As India’s electric two-wheeler market matures, TVS’s approach of offering both premium and entry-level EVs under one brand umbrella could prove to be a game changer — ensuring it competes not only on technology and design, but also on value for money.
